Archive for the ‘Business’ Category

Tips for promoting your home business web site

Thursday, September 21st, 2006

Traffic on the freeway is bad.  Traffic on the Internet is good.  With over 60 million web sites on the Net, you need a solid strategy for steering customers to your home business web site.

Search Engines

Search engines are the yellow pages for a home business web site.  Over 80% of Internet surfers use search engines to find information on the web.  To get the most traffic to your site, list with the big search engine players Yahoo, Google, and MSN.  Smaller search engines also get results from the big three so you’ll be covered in case customers visit less popular engines.

Looking Good

Your home business web site can be simple or complex but it must be functional and attractive.  Make sure your site does what it is supposed to do - provide customers with concise, useful information about your product or service.  Be wary of making things too complicated.  The site should be easy to navigate or customers will look elsewhere.

Your home business web site should also look professional, not cheap.  If you aren’t design savvy, spend money on a good web designer.  The investment will pay off by attracting more people to your web page.

On-line Ads

The Internet has many sites where you can list your home business web site for free.  To guarantee the greatest exposure, place your ad on several (20 or more) sites and repeat the process every month.

Banner advertisements can be as effective as TV spots in increasing customer awareness of your business.  A banner ad should be direct, i.e. promote a benefit of rather than just the name of the product or service.  Try participating in a banner exchange program such as LinkExchange that connects your home business web site to other company sites that have similar customer bases.

Affiliate programs offer an excellent opportunity to promote your home business web site.  Affiliate businesses post links to your web page on their sites.  You pay them a commission or set fee based on the amount of traffic sent to your web site.  Pay arrangements vary and can be based on the number of people who visit your site or the number of customers who purchase your product.

Bloggin’ It

Bloggers are the hot new information medium.  Getting them to write about your home business web site is an excellent way to gain exposure to potential customers. 

Technorati Blog Directory provides a listing of blogs by industry.  Do your research here to determine which blogs might be interested in writing about your business.  Send a short, personal email to a few blog writers describing your web site and asking the blogger to write about it.  Offer the writer something in return, for example, free product or a link back to his blog on your web site.

Off-line Ads

Cruising Down the Highway

Your car is a moving billboard for a home business web site.  Window decals and bumper stickers are inexpensive ways to get the word out about your web site.  Spend a few extra dollars for a personalized license plate with your web address.

Old Media Standby

Regardless of what the bloggers say, people still read the printed page.  Run ads in the classifieds of large and small papers, trade magazines, and free weeklies.  Your choice of print media will depend on the product or service offered and whether you do business locally or nationwide.

Sources

Gaebler Ventures, “Advertising on the Web” (gaebler.com)
Data Synthesis, “Internet Solutions for Today” (ictks.com)
“Top Ten Ways to Promote your Website” (agora-business-center.com)
“Using Blog PR to Promote Your Site” (sitepronews.com)

Web Site Promotion for Newbies

Tuesday, September 19th, 2006

If you are new to the internet world you are not alone.  There are a lot of people who are not too familiar with the internet, but want to join in on the profits that are available.  If this sounds like you one of the most important things that you will need to learn is how to promote your web site. 

When it comes to promoting your web site there are many options available to you.  The good thing is that a lot of them are free of cost, or will only set you back a few dollars.  But at the same time there are also a lot of ways that you can promote your web site that will cost you quite a bit of money.  But either way, if you learn what you are doing you will be able to get the word out about your web site.

As far as free web site promotion is concerned, one of the best things that you can do is join in on the discussions that are taking place at some of the online forums.  For instance, if your new web site is targeted towards the clothing industry, you will want to find forums that discuss this topic.  When talking with others you can run ideas past them, and also market your new web site to them.  Make sure that you add your web site to your forum signature.  This way, every time you make a post anybody that reads it will be able to click on your link.  Believe it or not this will drive plenty of traffic to your site.

Another low cost way to promote your web site is to submit articles to article directories.  This can be done in a matter of minutes.  All you have to do is write an article that coincides with your web site, and then submit it to directories.  In addition, you will be able to add an author’s resource box after the article.  This again will allow readers to click on your link and head straight for your site.  Over time different article directories will pick up on your articles.  In turn, your links will begin to show up all over the internet, which of course means more traffic directed to your web site.

Overall, web site promotion is something that you will want to learn about early on.  But do not let this scare you away.  There are many ways that you can promote your new web site to the internet world.  With a bit of research, patience, and determination, you will be successfully promoting your web site.  And with successful promotion comes traffic and profits!  And isn’t this what everybody wants?

New Diet and Nutrition Niche Article Club

Sunday, September 17th, 2006

Many of my readers may already own a health-related blog or may be contemplating starting a website related to diet, weight loss, or nutrition information.  After all, diet and nutrition are always popular topics, and many home businesses or work at home on the internet situations promote or advertise products having to do with weight loss or nutritional supplements. A new service has become available that provides original private label rights articles in this diet and nutrition niche on a monthly basis at an affordable price.  The articles are perfect for blog publishing or other web content uses, and the overall project is overseen by a physician concerned with quality content.  If this niche interests you, don’t miss checking it out early before the competition catches on.  Just go to http://www.diet-nutrition-article-niche.com/ for more info on these private label rights articles for the diet & nutrition niche. 

Pet Photography Business Opportunity Tips

Saturday, September 16th, 2006

If you like pets, starting a pet photography small business is a great way to make money.  Not only will you get to make money, but you will also get to do so while enjoying your job.  And isn’t this something that everybody is looking for in a career?

But before you start a pet photography business there are a few things that you will need to keep in mind.  Remember, you cannot simply start a pet photography business because you like animals.  There is much more to it than that.  And if you want to be successful at what you are doing you will need to be the best of the best (or at least one of the very best).

Before you start your pet photography business look into the market that you live in.  There are two things in particular that you should look at.  First off, are there enough people in your area that will want to use your service?  Obviously, the bigger the city you live in the better your chances are of garnering a lot of business.  You will also want to make sure that you do not have a lot of competition in this industry.  If there is already an established pet photography business in your area you may want to reconsider where you open up shop.  This is a specialized niche, and if somebody has already tapped into it you may have a hard time grabbing a share of the market.

To have a successful pet photography business you need to be good at taking pictures.  That is the bottom line.  If you do not have the skills to take top notch photos nobody is going to pay for your services.  In addition, you will need to have the necessary equipment in order to be a success in the pet photography industry.  This can cost a lot of money, but it is something that you need to have to move to the top of the industry.

And speaking of expenses, a good pet photography business has a professional atmosphere in which clients can bring their pets.  You will need to have a space to do this, as well as different props and backdrops.  Plus, keeping the area clean is an absolute must if you are going to be having pets in and out all day long.  Giving off a good sense of professionalism is a great way to garner repeat and referral clients.

Overall, a pet photography business is a great way to make money. If you love pets, and have a knack for photography, you should look into this industry right away.  Who knows, you may carve out a niche in your area and garner more clients than you ever thought possible.

Caveats Re: Building a Home Internet Business

Thursday, September 7th, 2006

Building a home internet business should not be unlike building other, more traditional businesses. While it is not easy, it does not have to be too hard either. If you have never done something like this before, it might help you to follow a few simple steps before getting started.

Before you do anything else, think! This is something that most people never do well, which explains why a majority of businesses fail within 2-5 years. In building a home internet business, you must understand that you are, first and foremost, building a business. In other words, you want to start a venture that will generate cash for you. In that case, you will need to understand every nook and cranny of your proposed operation.

Some of the things you will need to look into are:

First, look into the nature of the business. What exactly will you be doing? What business will you be in? Simply saying that you will be a home internet business will not cut it. You must be specific as to what you are bringing to the market. Will you be providing a service, or will you be selling a product? Will you be selling your own products, or will you get them from someone else? And so on. You must have a clear idea of what you have to offer.

Second, examine exactly how you will be making money, and how you will be losing it. Again, will you be manufacturing, selling, advertising, or combining these processes together? Look into which of these three basic areas will earn you the most rewards with the least expenditure of time and money. As important as understanding your revenues is, you should not neglect your costs. Keep in mind that your costs will have as much to do with your profitability as your level of sales will. Unless you can identify the areas wherein costs can be slashed, you will not be competitive.

Third, pinpoint your market. Which group of people will most likely buy your goods and services? The beauty of the internet is it now allows you to reach a wider of group of people than ever before. A home internet business theoretically has the ability to reach every internet-connected computer in the world, at a fraction of what such a service would normally cost. To make the most of this opportunity, however, you must carve out a niche market wherein you can dominate. How you find or create this niche is up to you, but you must undeniably do so if you are to succeed using the internet. Remember, millions of people have the opportunity to do what you are doing, so unless you differentiate yourself from them, long-term success is unlikely.

What is the Best Rated Home Based Business?

Thursday, August 31st, 2006

Interestingly enough, the answer is not a “what” so much as a “how.” In other words, any home based business will be considered the best rated by a certain segment of users – usually the ones who have figured out how to turn a profit – while others will give the same business opportunity a cold thumbs down. The reason for this rating is not the fact that the business itself is not sustainable, cannot be marketed, or has too high of a start up cost, but instead usually an individual or group of individuals have not been able to make it work for them.

For this reason it is important to be highly selective when choosing a home business opportunity. The business must be something you like, enjoy doing, and can stand behind. For example, if you decide to sell blue-green algae, you need to honestly and truly believe in the product, its benefits, and versatility, while also being familiar with its production, origin, and future applications. If you cannot get excited about blue-green algae, then you should not try to sell it, since the only thing folks will see is your credibility – or lack thereof – not the great product that sells itself.

Incidentally, you can see this scenario played out time and again on a car lot where some salespeople will rake in the sales left and right while others seem to perpetually get the “just looking” crowd. It is not so much the luck of the draw as the ability of the salesperson to exude confidence, knowledge, and excitement about the product at hand. Whom would you want to buy a car from – the person who is pleasant but vague about the ones on the lot, who needs to consult the sales literature to give you the benefits of a given make and model, and who needs to incessantly check in with her or his manager for deals, or the one who can engage you with their own excitement about the benefits of the car, the way it accelerates, the wonderful paint options, the silence of the road when you are nestled inside the seats, and the incredibly low price?

The same is true for any product that you see online. Whether it is blue-green algae, vitamins, credit cards, vacations, or credit counseling – you need to know your product inside an out, stand behind it, love it, know its benefits, and engage your audience.

For this reason it is somewhat futile to look for the best rated home based business, since that which will work for others may not work for you. What good would the rating do, if blue-green algae are simply not something that interests you? It does not matter how many people have made money from it. If it is not your passion, the odds are against you. So instead of ratings, look for business opportunities that interest you, which speak to you, which you can see yourself pursuing not only now but in the long run! © 2006 Wallet Relief.com

*************
Learn how to develop your own home based business strategies, products, etc. from the Australian online mentor, Paul Barrs, at very affordable prices.  Start learning today at
http://www.walletrelief.com/paul-barrs-home-business-success/go-complete-guide.html
or sign up for his FREE audio eCourse at
http://www.walletrelief.com/paul-barrs-home-business-success/ 
and enjoy listening to the wisdom!

Choosing a Home Business System

Tuesday, August 29th, 2006

As a home based entrepreneur, you are on the lookout for anything and everything that can increase your profitability. This is the way it should be. Any business which does not aspire to excellence can soon expect to be overshadowed in our increasingly competitive world.

Whether you are a home business veteran or are just starting out, you need to understand what home business systems can do for you. A good home business system just might be the key to increasing your competitiveness and ensuring your profitability in the years to come.

A home business system is simply a set-up that allows an entrepreneur to earn money from home in a rather efficient manner. There are a multitude of systems available, and the one you choose will be directly related to what your interests are and what you really want to do. However, the best home business systems will have a few things in common. These characteristics include:

Being simple. A good home business system must be easy to understand. If it is too complex, it runs the risk of not working at all. An excellent system is simple, but it isn’t simplistic. It must show clearly just how it can help the bottom line. In other words, you should be able to see how you will be making your money, how fast you will be making your money, and what you can do to make more money.

Being farsighted. In other words, the home business system has a long-term strategy. In any business, complacency kills. When a company is no longer willing or able to innovate, it begins to lose market share. A good home business system provides for a dedicated program of research and development. It doesn’t really matter what industry you are in. You might be in computers, or you might be in discount retailing. You still need to regularly come up with good ideas and implement them, if you are to have any long-term profitability.

There are two basic ways of acquiring a home business system. You can either create one, or you can buy one. When you start your own home based business, you will most probably have to create one, and it will mostly cater to who you are as a person and what you want to accomplish. If you choose to franchise or act as a salesperson for someone else, you will probably use the system which they already have in place. Whichever the case, it is important that you have a system to follow. It gives you direction and clarifies your goals. However, don’t get caught up so much in playing “by the rules” that you forget to inject your own personal brand into your work.

If you are interested in using the Internet as your primary arena of business, and would like to learn more about a step-by-step online “school” for home business success, visit 

http://www.walletrelief.com/paul-barrs-home-business-success/ 

to find links to the membership site of the Australian web biz master, P. Barrs, including access to his free audio e-course.

Free Audio eCourse by Paul Barrs Released

Monday, August 14th, 2006

Just to let my readers know that Paul Barrs, the Australian Internet Business and Home Biz Master, has released a “Three Ways” to Home Business Success Audio eCourse that is free.  You can sign-up for it at this URL:  http://www.walletrelief.com/paul-barrs-home-business-success.  Enjoy!

Wars of the World versus Wall Street Tunnel Vision

Friday, August 4th, 2006

Republished from:

Money and Markets July 31, 2006

Not long before Dad passed away, we walked in the fields near my home in Florida, debating the likelihood of another world war.

I said it was highly unlikely. The Cold War proved that weapons of mass destruction were a great deterrent. And even the Cold War was over.

He argued that the Middle East crisis had never been resolved, that it was the epicenter of hatred throughout the Muslim world, stretching from North Africa to East Asia.

He did not expect the kind of World War III that we used to fear in the 1950s. But he said he’d be surprised if the world could avoid a low-level world war spreading from region to region.

I tried to dissuade him of that notion. But now it looks like I was wrong and he was right.

Recently, I took another walk, this time by myself. I was in downtown Manhattan, at Ground Zero.

The walk around the cavity is about 12 city blocks. Stopping and starting, it took me about 20 minutes, prompting some thoughts I want to share with you now.

Unfinished Wars

On Church Street, to the east of the cavity, I stop briefly before the WTC Memorial, and I remember the first weeks after 9/11.

That’s when the Taliban in Afghanistan was defiantly refusing to turn over Osama bin Laden. So the U.S. began air strikes against Afghan military installations and terrorist training camps.

Just three months later, the Taliban regime collapsed and its troops fled their last stronghold in the southern city of Kandahar.

Everyone thought that was the end. It was over. We won. But they thought wrong.

Now, here we are, five years later. The Afghan war is far from over. Three new wars have begun. Several more are on the immediate horizon.

Even at this very moment, critical events are taking place that could accelerate the pace of change:

Afghanistan: Right now, it’s close to 8 a.m. in the East, 4 p.m. in Afghanistan, Monday, July 31. NATO troops are in the process of taking over security in the south from the U.S.-led coalition.

But the timing is terrible: The region is going through its bloodiest phase of violence since the fall of the Taliban in 2001.

Just last week, hundreds of Taliban fighters attacked a western Afghan government building with rocket-propelled grenades and machine guns in one of their boldest strikes ever.

Just yesterday, Taliban insurgents threatened to kill an engineer captured in the south.

The new NATO commander, Lt. Gen. David Richards, thinks he has a solution. On Saturday he announced he’s going to do more than just target the Taliban. He says he’s also going after the powerful warlords running the lucrative opium trade.

Problem: NATO has only 9,000 troops to cover rugged mountain terrain the size of Texas.

By contrast, when the Soviets invaded and occupied Afghanistan in the 1980s, they used over 500,000 troops. Their death toll alone — more than 15,000 — was far more than the total number of NATO troops deployed in the country today. And still, the Taliban ultimately won.

Iraq: The Pentagon has just extended the tour of 4,000 U.S. troops, expanding the total number in Iraq. But now the troops have a new, far tougher mission:

Instead of just putting down an insurgency, they also have to stop a civil war. Instead of fighting one amorphous enemy, they’re fighting many — jihadists, Shiite militias and often, even corrupt government forces themselves.

Last week, Iraqi Prime Minister Nouri Maliki told Congress that, if the U.S. loses in Iraq, it will be a monumental victory for worldwide terrorism, an event that could be tragic in its consequences.

What he failed to mention, however, is the corollary tragedy: Even if the U.S. prevails in Iraq, it could be a victory for Iran.

Reason: The U.S. has little more than a short-term alliance with the Shiite leaders of Iraq, based on convenience and expediency. In contrast, Iran has a long-term alliance with the Shiite leaders, based on decades of mutual suffering against Saddam … long years of joint training exercises … deeply shared religious beliefs … and intimate contacts that continue to this very day.

Iran: When most Americans see the news of war between Lebanon and Israel, they still don’t make the connection to the looming conflict with Iran. But others do.

In Tehran this weekend, Iranian officials, former officials and analysts said a conflict with the West is now so likely they’re deathly afraid to even talk about it. Their interpretation: Israel’s war against the Hezbollah in Lebanon is actually America’s first salvo in its coming war against Iran.

The view coming out of Washington this week is very similar, but in reverse: Hezbollah was created by Iran, financed by Iran and armed by Iran. Hezbollah is Iran’s front line. Ergo, Hezbollah’s incursion into Israel is Iran’s way of attacking the West.

This is precisely what I explained here last week. Connect the dots, and you’ll see that, indirectly, Iran and U.S. are already at war.

Syria: Last week, Syria warned it would not allow Israeli planes to approach its borders, threatening to jump into the war if that happened.

But this weekend, Israel bombed targets less than one mile from the Syrian border, destroying the Lebanese immigration office building.

Syrian forces have already been put onto their highest state of alert. Israel has called up 15,000 reservists that could be dispatched as reinforcements to the Golan Heights, disputed between the two countries.

Rockets made in Syria have been discovered among the many fired into Israel. Anger is at the boiling point. Despite diplomatic efforts by Secretary of State Condoleezza Rice, Israel and Syria are edging closer to direct military conflict.

Other possible wars and revolutions. Oil-rich Saudi Arabia, a staunch supporter of the Sunnis in Iraq, could be dragged into the conflict. Turkey, an avowed enemy of the Kurds in Iraq, has sworn to send in troops just as soon as Iraqi Kurdistan splits away from Iraq.

Central Asia is a powder keg, including not only Chechnya, which has been decimated by two wars, but also the former Soviet Republics of Azerbaijan, Turkmenistan, Uzbekistan, Tajikistan, and Kazakhstan. India and Pakistan are on the brink. North African nations are also shaky.

Wall Street Oblivious
To the Real Dangers

I walk down Vesey Street and stop again to peer into the deep pit. Its depth never ceases to amaze me.

Its proximity to the world’s financial core is also impossible to ignore — the New York Stock Exchange just a few blocks away … the American Exchange even closer … the New York Mercantile Exchange where energy futures are traded … the Nasdaq everywhere and nowhere … the U.S. government securities markets also scattered in many locations.

But strangely, on Friday, investors in most of these markets celebrated.

They seemed to be happy that U.S. the economy has slowed down. They didn’t seem to care about the causes — the fact that the economy is choking on higher interest rates and feeling the pinch of surging fuel costs.

Instead, these investors think the bad news is actually “good news.” Because, they say, it should prompt Fed Chairman Ben Bernanke and his cohorts to be more merciful when they meet on August 8 … maybe to even leave interest rates unchanged for a change.

Ironic, isn’t it?

The WTC Memorial is just down the street. And from the Memorial, it doesn’t take a great leap of logic to connect the dots to the wars raging in the Persian Gulf and the Middle East … to surging energy prices … to the main reason why interest rates are rising … to the main reason why the U.S. economy is slowing … and to the threat of still more oil price surges and still more rate hikes ahead.

Yet, investors still don’t get it. They buy what they should sell; shun what they should buy.

Until recently, I could understand the disconnect. Many of the conflicts seemed subdued or suppressed. Or they simply failed to rise to a level of significance that might dent the powerful economic growth engines of the industrial world.

But now, all that’s changing. Now, the conflicts are approaching critical mass, with a far greater impact on our economy and on our daily life than anyone dreamed possible a year or two ago.

So no matter how tired you may be of the drumbeat of CNN or Fox News night after night, you can ignore this danger no more. You must sit up, listen and recognize it for what it really is: Not just a worldwide war on terror … but also, potentially,

A Low-Level
World War III

I’m referring to a worldwide war on terrorism combined with spreading regional wars like we’ve seen in Afghanistan, Iraq, Israel, Palestine and Lebanon.

Most people, including many experts in many governments, think about these far-away conflicts in just one dimension: Radical Muslim movements; anti-American or anti-Western violence.

In reality, they stem from multi-dimensional, multi-cultural fissures, and many of these fissures have already ruptured … or seem about to do so soon.

The most critical fissure is economic. With a few notable exceptions, corrupt, filthy-rich despots, monopolists and oligarchs control most of the wealth in the Muslim world.

Even in the richest of them all, Saudi Arabia, thousands of royal princes have a lock hold on the most strategic positions in government, commerce and industry.

At the same time, throughout these regions, desperate, downtrodden urban and rural poor have little or no access to adequate housing and modern sanitation — let alone good health care or education.

The second fissure is ethnic. Within the Muslim world, wealth and power is typically controlled by the Sunnis, the majority sect; while the poor and powerless are more numerous among the minority sect, the Shiites.

Another major fissure is cultural. The elites are modern and Westernized. The masses are not. In a few countries, middle classes are struggling to emerge, but in most areas, they are being squeezed, forced to move out.

A fourth fissure is religious. Islamic fundamentalists clash with more moderate Muslims, and both clash with Christians, Jews, Hindus and others. Even as far East as the island of Mindanao in the Philippines, Muslim fundamentalism is the primary ideological tool used by militants and insurgents to recruit members.

The fifth is historical. The protagonists trace their conflicts through millenniums of battles, wars and massacres. Using a mix of historical fact, legend and myth, they build a pseudo-moral case for revenge and martyrdom.

The sixth and most frightening fissure is military. Virtually all of the hot spots I’ve told you about are like armed camps. That includes established regimes armed to the teeth. Plus it includes ubiquitous stashes of dangerous weapons outside the control of the authorities — in hideaways, places of worship, homes, even schools.

Dangerous Alignment

A wind seems to blow more strongly as I leave the protective barriers of Ground Zero behind me. I remember that all these conflicts and fissures have been with us for many years. So what has really changed?

It’s simply this: In the past, each fissure was on a different plane, with differing consequences, occurring at different times. Now, the globe seems to have rotated in such a way that the fissures — and the anger they generate — are coming into dangerous alignment.

Each of the lines of conflict — the vast economic chasms, the deep cultural voids, the wide political divisions, the die-hard religious and ethnic hatreds — are coming into synch along one axis and with one by-product: violent change.

With the war in Iraq and the latest blow-up in the Middle East, radical movements are gaining far more prestige, public support and financing. Moderate leaders, meanwhile, are losing public support, even becoming a laughing stock.

The impact is self-evident:

First, more inflation. The global conflicts will inevitably disrupt supplies of critical commodities.

Already oil pipelines are being blown up almost daily.

Already, as I showed you last week, even before any significant supply disruptions, most commodity prices have surged.

Reason: Governments all over the world are pumping up the demand for commodities with liberal doses of paper money.

One of the missing elements in the inflation puzzle has been wage inflation. Wages were mostly stable. So economists everywhere said inflation was not a concern.

Now, however, wage inflation is also beginning to kick in. We’ve seen a substantial uptick in average salaries in the most recent government releases. And in the next few days, Congress will approve a substantial hike in the minimum wage.

Last week, the House voted 230-180 to raise it by a whopping 41% from $5.15 an hour to $7.25 by mid-2009. It’s long overdue for the poor. But it’s too much too soon for an economy that’s already suffering from a sinking dollar and out-of-control commodity prices.

Result: Despite the slowdown in the economy, inflation will continue to get worse.

Second, stronger energy stocks. You saw the blow-out earnings. You saw the energy stocks turn sharply higher last week. And you can see that nothing in the long, 3-year-plus trend has changed. This is exactly what we’ve been saying would happen all along. Now it’s moving along according to script.

Third, higher interest rates. If the Fed doesn’t raise interest rates on August 8, it will send a message to the world that it’s not serious about inflation after all. Foreign investors will dump they U.S. dollar. They’ll dump U.S. bonds. And that alone will drive up interest rates regardless of the Fed.

That’s the main reason I think the Fed will raise rates. Fed Chairman Bernanke has already lost credibility by not acting more firmly against inflation a lot sooner. If he wimps out come August 8, he’ll fall even further behind the curve. And later, he’ll be forced to raise rates that much more.

Fourth, major bear markets in key industry sectors. Housing and construction companies. Mortgage lenders. Retail chains.

The silver lining: Higher interest rates also give you the opportunity to earn higher yields — provided you build your savings and you don’t make the mistake of locking in still-low interest rates.

So keep a big portion of your money safe. Stay liquid and flexible. And be healthy.

Good luck and God bless!
Martin

This investment news is brought to you by Money and Markets. Money and Markets is a free daily investment newsletter from Martin D. Weiss and Weiss Research analysts offering the latest investing news and financial insights for the stock market, including tips and advice on investing in gold, energy and oil. Dr. Weiss is a leader in the fields of investing, interest rates, financial safety and economic forecasting. To view archives or subscribe, visit http://www.MoneyandMarkets.com

Weiss’s Exit Strategy: Stocks to Sell Now

Sunday, July 30th, 2006

From the Weekend Edition of Money and Markets
by Weiss Research, Inc. 

Martin here with an urgent update on stocks that are getting killed right now and what you should do about it.

Just this week, for example, Countrywide Financial, a major mortgage lender, fell out of bed.

Meanwhile, Fannie Mae, the worlds most indebted mortgage company, has seen its share price plummet nearly 16% in four months.

Investors are losing still another fortune in the shares of Toll Brothers, a high-end home builder, already down a whopping 32% … and in Centex, another housing player down 15% just since May 8.

Many U.S. technology stocks are also getting killed, just as Tony Sagami has been warning you. The main reason: With higher interest rates and stagnant home values, homeowners cant tap their home equity any more to buy electronic goodies like they used to.

Take Dell Computer, for example. It was selling for $41 one year ago, $33 just three months ago, and now its selling for about $21 per share.

The declines in all of these stocks are taking place right now. And they are continuing whether the Dow is up or down. Regardless of what happens in the broad market, these sectors are in their own, private bear market.


What to Do Immediately …

My First Recommendation: With the housing market crumbling and interest rates already pounding these sectors, now more than ever before make sure you keep a big chunk of your money in safe investments. My favorite vehicle: Short-term Treasuries or money market funds specialized in Treasuries.

My Second Recommendation: If you own the natural resource stocks weve been recommending, stick with them.

Unlike the vulnerable sectors Ive been telling you about here, stocks like these stand to benefit from the same forces that have driven interest rates higher rising natural resources and inflation.

My Third Recommendation: If you still own shares in interest-sensitive sectors like mortgage lenders or home builders get rid of them immediately. Theyre destined to fall much further.

My Fourth Recommendation: Sell U.S. tech stocks, especially those that cater mostly to consumers. Already, just since the beginning of April, the Nasdaq has fallen as much as 13%. More declines are coming . . . .

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